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AXS technology means personalization is in your hands.\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eFEATURES\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAXS enabled for easy personalization\u003c\/li\u003e\n\u003cli\u003eWireless electronic eTap shift logic for intuitive shifting, easy setup and reliability\u003c\/li\u003e\n\u003cli\u003eOptimized hood shape fits a wider range of hand sizes\u003c\/li\u003e\n\u003cli\u003eTextured shift paddles and hoods for control and comfort\u003c\/li\u003e\n\u003cli\u003eReach Adjust to personalize fit for more hand sizes\u003c\/li\u003e\n\u003c\/ul\u003e  \u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eSPECIFICATIONS\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eLever orientation:\u003c\/strong\u003e Right\u003cbr\u003e\u003cstrong\u003eBrake orientation:\u003c\/strong\u003e Front\u003cbr\u003e\u003cstrong\u003eCompat - Derailleur (Hyd):\u003c\/strong\u003e AXS\u003cbr\u003e\u003cstrong\u003eBrake lever material:\u003c\/strong\u003e LFRT\u003cbr\u003e\u003cstrong\u003eShift lever material:\u003c\/strong\u003e Plastic\u003cbr\u003e\u003cstrong\u003eColor - Housing\/hood (SL):\u003c\/strong\u003e Black\u003cbr\u003e\u003cstrong\u003eColor - Caliper:\u003c\/strong\u003e Black\u003cbr\u003e\u003cstrong\u003ePad type (Disc):\u003c\/strong\u003e Steel-backed organic\u003cbr\u003e\u003cstrong\u003eBracket (Disc Brake):\u003c\/strong\u003e Flat Mount 20mm offset\u003cbr\u003e\u003cstrong\u003eHose length (mm):\u003c\/strong\u003e 950mm\u003cbr\u003e\u003cstrong\u003eConnectamajig:\u003c\/strong\u003e Stealth-a-majig Connected\u003c\/p\u003e","brand":"Sram","offers":[{"title":"BLACK \/ NO SIZE","offer_id":57385572237656,"sku":"ED8443005","price":280.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0972\/5247\/5224\/files\/ED8443005_49224_6a58731f-05a1-48b3-be82-70e26b6d42fe.jpg?v=1779960481"},{"product_id":"sram-sram-shift-hydraulic-disc-brake-lever-red-axs-e1-950mm-ed8551001","title":"SRAM Shift\/Hydraulic Disc Brake Lever Red AXS E1:  950MM","description":"Sram: \u003cp data-start=\"0\" data-end=\"584\"\u003eThis refined hydraulic braking system delivers true one-finger braking with a fully redesigned hood and lever architecture. Engineered for optimal control and comfort across all hand sizes, it provides smooth, powerful braking from any bar position. Independent reach and contact point adjustments allow a fully personalised setup, while improved hood ergonomics reduce fatigue on long rides. Integrated Bonus Buttons enable thumb control of shifting or ANT+ devices. The caliper combines lower weight with higher stiffness and generous pad clearance for silent, rub-free performance.\u003c\/p\u003e\u003cp data-start=\"586\" data-end=\"900\"\u003e\u003cstrong data-start=\"586\" data-end=\"598\"\u003eFeatures\u003c\/strong\u003e\u003cbr data-start=\"598\" data-end=\"601\"\u003e • True one-finger braking with improved lever ergonomics\u003cbr data-start=\"657\" data-end=\"660\" data-is-only-node=\"\"\u003e • Independent reach and contact point adjustment\u003cbr data-start=\"708\" data-end=\"711\"\u003e • Enhanced hood shape for reduced fatigue\u003cbr data-start=\"752\" data-end=\"755\"\u003e • Bonus Buttons for shifting or ANT+ device control\u003cbr data-start=\"806\" data-end=\"809\"\u003e • Stiffer and lighter caliper with superior pad clearance\u003cbr data-start=\"866\" data-end=\"869\"\u003e • 83 g lighter overall design\u003c\/p\u003e\u003cp data-start=\"902\" data-end=\"1335\" data-is-only-node=\"\" data-is-last-node=\"\"\u003e\u003cstrong data-start=\"902\" data-end=\"920\"\u003eSpecifications\u003c\/strong\u003e\u003cbr data-start=\"920\" data-end=\"923\"\u003e \u003cstrong data-start=\"923\" data-end=\"945\"\u003eLever orientation:\u003c\/strong\u003e Right\u003cbr data-start=\"951\" data-end=\"954\"\u003e \u003cstrong data-start=\"954\" data-end=\"976\"\u003eBrake orientation:\u003c\/strong\u003e Front\u003cbr data-start=\"982\" data-end=\"985\"\u003e \u003cstrong data-start=\"985\" data-end=\"1022\"\u003eCompatibility – Derailleur (Hyd):\u003c\/strong\u003e AXS\u003cbr data-start=\"1026\" data-end=\"1029\"\u003e \u003cstrong data-start=\"1029\" data-end=\"1054\"\u003eBrake lever material:\u003c\/strong\u003e Carbon LFRT\u003cbr data-start=\"1066\" data-end=\"1069\"\u003e \u003cstrong data-start=\"1069\" data-end=\"1094\"\u003eShift lever material:\u003c\/strong\u003e Plastic\u003cbr data-start=\"1102\" data-end=\"1105\"\u003e \u003cstrong data-start=\"1105\" data-end=\"1131\"\u003eColour – Housing\/Hood:\u003c\/strong\u003e Black\u003cbr data-start=\"1137\" data-end=\"1140\"\u003e \u003cstrong data-start=\"1140\" data-end=\"1161\"\u003eColour – Caliper:\u003c\/strong\u003e Grey\u003cbr data-start=\"1166\" data-end=\"1169\"\u003e \u003cstrong data-start=\"1169\" data-end=\"1189\"\u003ePad type (Disc):\u003c\/strong\u003e Steel-backed organic\u003cbr data-start=\"1210\" data-end=\"1213\"\u003e \u003cstrong data-start=\"1213\" data-end=\"1238\"\u003eBracket (Disc Brake):\u003c\/strong\u003e Flat Mount 20 mm offset\u003cbr data-start=\"1262\" data-end=\"1265\"\u003e \u003cstrong data-start=\"1265\" data-end=\"1281\"\u003eHose length:\u003c\/strong\u003e 950 mm\u003cbr data-start=\"1288\" data-end=\"1291\"\u003e \u003cstrong data-start=\"1291\" data-end=\"1309\"\u003eConnectamajig:\u003c\/strong\u003e Stealth-a-majig Connected\u003c\/p\u003e\u003cp data-start=\"902\" data-end=\"1335\" data-is-only-node=\"\" data-is-last-node=\"\"\u003e\u003cstrong\u003eRotor Not Included\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eFEATURES\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOne finger braking from the hoods or the drops\u003c\/li\u003e\n\u003cli\u003e83 g lighter than previous generation\u003c\/li\u003e\n\u003cli\u003eAXS enabled for easy setup, personalization, and reliability\u003c\/li\u003e\n\u003cli\u003eeTap shift logic for intuitive shifting\u003c\/li\u003e\n\u003cli\u003eBonus Button provides ANT+ device control or auxiliary shift option\u003c\/li\u003e\n\u003cli\u003eOptimized hood shape fits the widest range of hand sizes\u003c\/li\u003e\n\u003cli\u003eCarbon brake lever for light weight\u003c\/li\u003e\n\u003cli\u003eTextured shift paddles and hoods for control and comfort\u003c\/li\u003e\n\u003cli\u003eBleeding Edge technology for easy and clean bleeds\u003c\/li\u003e\n\u003cli\u003eReach Adjust to personalize fit for more hand sizes\u003c\/li\u003e\n\u003cli\u003eContact Point Adjust to personalize brake engagement\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sram","offers":[{"title":"NO COLOUR \/ 950MM","offer_id":57385572663640,"sku":"ED8551001","price":675.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0972\/5247\/5224\/files\/ED8551001_64290_0c28b11d-6208-49de-90a8-d79fcfae9605.jpg?v=1779960482"},{"product_id":"sram-sram-shift-hydraulic-disc-brake-lever-red-axs-e1-1800mm-ed8551002","title":"SRAM Shift\/Hydraulic Disc Brake Lever Red AXS E1 :  1800MM","description":"Sram: \u003cp data-end=\"559\" data-start=\"0\"\u003eThis next-generation hydraulic braking system delivers precise one-finger control with a redesigned hood and lever structure for all hand sizes. It provides smooth, powerful braking from any position on the bar, supported by fully independent reach and contact point adjustments for complete personalisation. Enhanced hood ergonomics reduce hand fatigue on long rides, while Bonus Buttons allow control of shifting or ANT+ devices. The lighter, stiffer caliper ensures efficient performance and rub-free braking, all while saving 83 g over the previous model.\u003c\/p\u003e\u003cp data-end=\"908\" data-start=\"561\"\u003e\u003cstrong data-end=\"573\" data-start=\"561\"\u003eFeatures\u003c\/strong\u003e\u003cbr data-end=\"576\" data-start=\"573\"\u003e • True one-finger braking with improved lever and hood geometry\u003cbr data-end=\"642\" data-start=\"639\" data-is-only-node=\"\"\u003e • Independent reach and contact point adjustment\u003cbr data-end=\"693\" data-start=\"690\"\u003e • Optimised hood shape for better grip and reduced fatigue\u003cbr data-end=\"754\" data-start=\"751\"\u003e • Bonus Buttons for thumb-operated shifting or ANT+ control\u003cbr data-end=\"816\" data-start=\"813\"\u003e • Lightweight, stiffer caliper with superior pad clearance\u003cbr data-end=\"877\" data-start=\"874\"\u003e • 83 g total weight reduction\u003c\/p\u003e\u003cp data-end=\"1342\" data-start=\"910\" data-is-only-node=\"\" data-is-last-node=\"\"\u003e\u003cstrong data-end=\"928\" data-start=\"910\"\u003eSpecifications\u003c\/strong\u003e\u003cbr data-end=\"931\" data-start=\"928\"\u003e \u003cstrong data-end=\"953\" data-start=\"931\"\u003eLever orientation:\u003c\/strong\u003e Left\u003cbr data-end=\"961\" data-start=\"958\"\u003e \u003cstrong data-end=\"983\" data-start=\"961\"\u003eBrake orientation:\u003c\/strong\u003e Rear\u003cbr data-end=\"991\" data-start=\"988\"\u003e \u003cstrong data-end=\"1028\" data-start=\"991\"\u003eCompatibility – Derailleur (Hyd):\u003c\/strong\u003e AXS\u003cbr data-end=\"1035\" data-start=\"1032\"\u003e \u003cstrong data-end=\"1060\" data-start=\"1035\"\u003eBrake lever material:\u003c\/strong\u003e Carbon LFRT\u003cbr data-end=\"1075\" data-start=\"1072\"\u003e \u003cstrong data-end=\"1100\" data-start=\"1075\"\u003eShift lever material:\u003c\/strong\u003e Plastic\u003cbr data-end=\"1111\" data-start=\"1108\"\u003e \u003cstrong data-end=\"1137\" data-start=\"1111\"\u003eColour – Housing\/Hood:\u003c\/strong\u003e Black\u003cbr data-end=\"1146\" data-start=\"1143\"\u003e \u003cstrong data-end=\"1167\" data-start=\"1146\"\u003eColour – Caliper:\u003c\/strong\u003e Grey\u003cbr data-end=\"1175\" data-start=\"1172\"\u003e \u003cstrong data-end=\"1195\" data-start=\"1175\"\u003ePad type (Disc):\u003c\/strong\u003e Steel-backed organic\u003cbr data-end=\"1219\" data-start=\"1216\"\u003e \u003cstrong data-end=\"1244\" data-start=\"1219\"\u003eBracket (Disc Brake):\u003c\/strong\u003e Flat Mount 20 mm offset\u003cbr data-end=\"1271\" data-start=\"1268\"\u003e \u003cstrong data-end=\"1287\" data-start=\"1271\"\u003eHose length:\u003c\/strong\u003e 1800 mm\u003cbr data-end=\"1298\" data-start=\"1295\"\u003e \u003cstrong data-end=\"1316\" data-start=\"1298\"\u003eConnectamajig:\u003c\/strong\u003e Stealth-a-majig Connected\u003c\/p\u003e\u003cp data-end=\"1342\" data-start=\"910\" data-is-only-node=\"\" data-is-last-node=\"\"\u003e\u003cstrong\u003eRotor Not Included\u003c\/strong\u003e\u003c\/p\u003e\u003cp data-end=\"1342\" data-start=\"910\" data-is-only-node=\"\" data-is-last-node=\"\"\u003e \u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eFEATURES\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOne finger braking from the hoods or the drops\u003c\/li\u003e\n\u003cli\u003e83 g lighter than previous generation\u003c\/li\u003e\n\u003cli\u003eAXS enabled for easy setup, personalization, and reliability\u003c\/li\u003e\n\u003cli\u003eeTap shift logic for intuitive shifting\u003c\/li\u003e\n\u003cli\u003eBonus Button provides ANT+ device control or auxiliary shift option\u003c\/li\u003e\n\u003cli\u003eOptimized hood shape fits the widest range of hand sizes\u003c\/li\u003e\n\u003cli\u003eCarbon brake lever for light weight\u003c\/li\u003e\n\u003cli\u003eTextured shift paddles and hoods for control and comfort\u003c\/li\u003e\n\u003cli\u003eBleeding Edge technology for easy and clean bleeds\u003c\/li\u003e\n\u003cli\u003eReach Adjust to personalize fit for more hand sizes\u003c\/li\u003e\n\u003cli\u003eContact Point Adjust to personalize brake engagement\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sram","offers":[{"title":"NO COLOUR \/ 1800MM","offer_id":57385572794712,"sku":"ED8551002","price":675.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0972\/5247\/5224\/files\/ED8551002_64291_6dada8db-1ed8-4b46-baee-a5283e4ace44.jpg?v=1779960483"},{"product_id":"sram-sram-shift-hydraulic-disc-brake-force-axs-e1-front-950mm-ed8580000","title":"SRAM Shift\/Hydraulic Disc Brake FORCE AXS E1 : FRONT 950MM","description":"Sram: \u003cp\u003eAll new hood ergonomics are now available for Force. This system has stiffer calipers, one-finger breaking from the hoods and drops, Bonus Buttons and texture to easily locate and actuate the buttons and controls. The improvements made resulted from over four years of rider feedback, giving an even wider range of riders the same level of comfort and control while also eliminating the possibility of finger pinch under hard braking. Less effort, less hand fatigue, a lighter feel and more comfortable, powerful braking.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOne-finger braking from the hoods or the drops\u003c\/li\u003e\n\u003cli\u003eAXS enabled for easy setup, personalization, and reliability\u003c\/li\u003e\n\u003cli\u003eeTap shift logic for intuitive shifting\u003c\/li\u003e\n\u003cli\u003eBonus Button provides ANT+ device control or auxiliary shift option\u003c\/li\u003e\n\u003cli\u003eOptimized hood shape fits the widest range of hand sizes\u003c\/li\u003e\n\u003cli\u003eCarbon brake lever for light weight\u003c\/li\u003e\n\u003cli\u003eTextured shift paddles and hoods for control and comfort\u003c\/li\u003e\n\u003cli\u003eBleeding Edge technology for easy and clean bleeds\u003c\/li\u003e\n\u003cli\u003eReach Adjust to personalize fit for more hand sizes\u003c\/li\u003e\n\u003c\/ul\u003e  \u003cp data-start=\"56\" data-end=\"76\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong data-start=\"56\" data-end=\"74\"\u003eSPECIFICATIONS\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cp data-start=\"78\" data-end=\"496\"\u003e\u003cstrong data-start=\"78\" data-end=\"99\"\u003eLever orientation\u003c\/strong\u003e Left, Right\u003cbr data-start=\"111\" data-end=\"114\"\u003e \u003cstrong data-start=\"114\" data-end=\"135\"\u003eBrake orientation\u003c\/strong\u003e Front, Rear\u003cbr data-start=\"147\" data-end=\"150\"\u003e \u003cstrong data-start=\"150\" data-end=\"179\"\u003eCompat - Derailleur (Hyd)\u003c\/strong\u003e AXS\u003cbr data-start=\"183\" data-end=\"186\" data-is-only-node=\"\"\u003e \u003cstrong data-start=\"186\" data-end=\"210\"\u003eBrake lever material\u003c\/strong\u003e LFRT\u003cbr data-start=\"215\" data-end=\"218\"\u003e \u003cstrong data-start=\"218\" data-end=\"242\"\u003eShift lever material\u003c\/strong\u003e Plastic\u003cbr data-start=\"250\" data-end=\"253\"\u003e \u003cstrong data-start=\"253\" data-end=\"283\"\u003eColour - Housing\/hood (SL)\u003c\/strong\u003e Black\u003cbr data-start=\"289\" data-end=\"292\"\u003e \u003cstrong data-start=\"292\" data-end=\"312\"\u003eColour - Caliper\u003c\/strong\u003e Black\u003cbr data-start=\"318\" data-end=\"321\"\u003e \u003cstrong data-start=\"321\" data-end=\"340\"\u003ePad type (Disc)\u003c\/strong\u003e Steel-backed organic\u003cbr data-start=\"361\" data-end=\"364\"\u003e \u003cstrong data-start=\"364\" data-end=\"388\"\u003eBracket (Disc Brake)\u003c\/strong\u003e Flat Mount 20mm offset\u003cbr data-start=\"411\" data-end=\"414\"\u003e \u003cstrong data-start=\"414\" data-end=\"434\"\u003eHose length (mm)\u003c\/strong\u003e 1800mm, 950mm\u003cbr data-start=\"448\" data-end=\"451\"\u003e \u003cstrong data-start=\"451\" data-end=\"468\"\u003eConnectamajig\u003c\/strong\u003e Stealth-a-majig Connected\u003c\/p\u003e","brand":"Sram","offers":[{"title":"FRONT \/ 950MM","offer_id":57385572860248,"sku":"ED8580001","price":340.0,"currency_code":"GBP","in_stock":true},{"title":"REAR BRAKE\/LEFT SHIF \/ 1800MM","offer_id":57385572893016,"sku":"ED8580002","price":340.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0972\/5247\/5224\/files\/ED8580000_66132_3a805d25-ead4-468b-8c91-787f1b4c3cec.jpg?v=1779960485"},{"product_id":"sram-sram-shift-hydraulic-disc-brake-rival-axs-e1-stealthamajig-connected-w-flat-mount-20mm-ss-hardware-rotor-sold-separ","title":"SRAM Shift\/Hydraulic Disc Brake RIVAL AXS E1 Stealthamajig connected w\/ Flat Mount 20mm SS Hardware (Rotor sold separately): FRONT 950MM","description":"Sram: \u003cp\u003eHave it all: effortless one-finger braking and fully wireless shifting with peerless ergonomics. We redesigned our controls with a higher brake lever pivot, so stopping from the hoods uses 80% less effort than before. But stopping is only one part of the equation, so we increased the range of our Reach Adjust while also eliminating the possibility of finger pinch under hard braking. Lighter weight, more powerful braking, and better fit for a wider range of hand sizes: all that’s left for you is pedaling.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOne finger braking from the hoods or the drops\u003c\/li\u003e\n\u003cli\u003eAXS enabled for easy setup, personalization, and reliability\u003c\/li\u003e\n\u003cli\u003eOptimized hood shape fits the widest range of hand sizes\u003c\/li\u003e\n\u003cli\u003eCarbon brake lever for light weight\u003c\/li\u003e\n\u003cli\u003eTextured shift paddles and hoods for control and comfort\u003c\/li\u003e\n\u003cli\u003eReach Adjust to personalize fit for more hand sizes\u003c\/li\u003e\n\u003c\/ul\u003e  \u003cp data-end=\"68\" data-start=\"48\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong data-end=\"66\" data-start=\"48\"\u003eSPECIFICATIONS\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cp data-end=\"490\" data-start=\"70\"\u003e\u003cstrong data-end=\"91\" data-start=\"70\"\u003eLever orientation\u003c\/strong\u003e Left, Right\u003cbr data-end=\"106\" data-start=\"103\"\u003e \u003cstrong data-end=\"127\" data-start=\"106\"\u003eBrake orientation\u003c\/strong\u003e Front, Rear\u003cbr data-end=\"142\" data-start=\"139\"\u003e \u003cstrong data-end=\"171\" data-start=\"142\"\u003eCompat - Derailleur (Hyd)\u003c\/strong\u003e AXS\u003cbr data-end=\"178\" data-start=\"175\" data-is-only-node=\"\"\u003e \u003cstrong data-end=\"202\" data-start=\"178\"\u003eBrake lever material\u003c\/strong\u003e Carbon\u003cbr data-end=\"212\" data-start=\"209\"\u003e \u003cstrong data-end=\"236\" data-start=\"212\"\u003eShift lever material\u003c\/strong\u003e Plastic\u003cbr data-end=\"247\" data-start=\"244\"\u003e \u003cstrong data-end=\"277\" data-start=\"247\"\u003eColour - Housing\/hood (SL)\u003c\/strong\u003e Black\u003cbr data-end=\"286\" data-start=\"283\"\u003e \u003cstrong data-end=\"306\" data-start=\"286\"\u003eColour - Caliper\u003c\/strong\u003e Black\u003cbr data-end=\"315\" data-start=\"312\"\u003e \u003cstrong data-end=\"334\" data-start=\"315\"\u003ePad type (Disc)\u003c\/strong\u003e Steel-backed organic\u003cbr data-end=\"358\" data-start=\"355\"\u003e \u003cstrong data-end=\"382\" data-start=\"358\"\u003eBracket (Disc Brake)\u003c\/strong\u003e Flat Mount 20mm offset\u003cbr data-end=\"408\" data-start=\"405\"\u003e \u003cstrong data-end=\"428\" data-start=\"408\"\u003eHose length (mm)\u003c\/strong\u003e 1800mm, 950mm\u003cbr data-end=\"445\" data-start=\"442\"\u003e \u003cstrong data-end=\"462\" data-start=\"445\"\u003eConnectamajig\u003c\/strong\u003e Stealth-a-majig Connected\u003c\/p\u003e","brand":"Sram","offers":[{"title":"FRONT \/ 950MM","offer_id":57385572925784,"sku":"ED8581001","price":250.0,"currency_code":"GBP","in_stock":true},{"title":"REAR \/ 1800MM","offer_id":57385572958552,"sku":"ED8581002","price":250.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0972\/5247\/5224\/files\/ED8581000_66133_1c1bd366-3848-4042-9441-20088df12426.jpg?v=1779960486"},{"product_id":"sram-sram-shift-brake-lever-set-red-11-speed-rear-yaw-front-c2-11-speed-rdr231000","title":"SRAM Shift\/Brake Lever Set Red 11-speed Rear Yaw Front C2:  11 SPEED","description":"Sram: \u003cp\u003eThe SRAM RED® shift-brake controls feature a fresh new look and continue our philosophy of perfecting the interface between rider and bike. We have scrutinized everything, including the transition between handlebar and hoods, the grip texture, finger wrap, and the separate interfaces with both the shifter and brake lever. The result is an extremely comfortable, highly individual fit that makes the shift-brake controls feel like a natural extension of the rider.\u003c\/p\u003e\u003cul class=\"List\"\u003e\n\u003cli\u003eErgoFit™ textured body improves grip and finger wrap with reduced diameter, providing better control and a better transition to the bar\u003c\/li\u003e\n\u003cli\u003eIndividual Reach Adjust of brake and shift lever is easy to access and uses a standard hex key, putting the controls exactly where you want them\u003c\/li\u003e\n\u003cli\u003eLarger carbon ErgoBlade™ lever improves shifting from the drops\u003c\/li\u003e\n\u003cli\u003eDoubleTap© technology delivers both shifts from a single lever\u003c\/li\u003e\n\u003cli\u003eZeroLoss™ shifting means shifts engage immediately\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sram","offers":[{"title":"NO COLOUR \/ 11 SPEED","offer_id":57385622274392,"sku":"RDR231000","price":458.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0972\/5247\/5224\/files\/RDR231000_18202_dc0b1954-8106-4cee-8c37-b2f4a68eaef4.jpg?v=1779961064"},{"product_id":"sram-sram-shift-brake-lever-red-11-speed-rear-c2-11-speed-rdr232000","title":"SRAM Shift\/Brake Lever Red 11-speed Rear C2:  11 SPEED","description":"Sram: \u003cp\u003eThe SRAM RED® shift-brake controls feature a fresh new look and continue our philosophy of perfecting the interface between rider and bike. 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